These ads keep popping up! This one was found in an issue of Black Entrepreneur magazine. What do you think of the model? Personally, I think she’s fierce!
Without going too deep, I’m going to post this advertisement for My Black is Beautiful. I found it in the May 2011 issue of Essence Magazine. For those not familiar, My Black is Beautiful is a movement started by the makers of Proctor and Gamble (which includes Crest, Always, Olay, Pantene, CoverGirl Queen, and Secret). Some people seem to love it, some people to hate it. I haven’t made a decision one way or the other, which is why I’m not analyzing this image. But I will post it, and invite comments. It’s simply a mother and her daughter enjoying their home, both featured with natural hair.
Sorry the picture quality is so bad! I’m working on it. Please bear with me.
So…again. I was listening to my Mint Condition Pandora radio station online. It is jamming, by the way. It’s like my old school R&B station. It plays Levert, Guy, Hi-Five, Mint Condition, Toni Tony Tone, etc.
And another advertisement popped up. I immediately perked up, because I saw yet another model that could be me! One with natural hair (see the model on the left). This particular ad was marketing T.G.I. Friday’s Pre-Mixed cocktails.
Until the next ad strikes me, I’m out!
So….given that this advertisement depicts two people snuggling up for a cigarette company, does that make it negative? Is it a negative association with natural hair because black people stereotypically smoke this particular brand? Back to my earlier question, does the advertisement become positive or negative depending on what product is being marketed?
It’s interesting to see that this young black couple is not even being shown smoking. The only reason you know it’s an advertisement for cigarettes is because of Newport’s brand recognition and the pack of cigarettes featured in the word “Newport”. Personally, I am not a smoker. And before this blog, never really paid attention to ads for cigarettes. This may just be a marketing strategy for cigarette companies.
I found it in Essence magazine.
I was reading Essence magazine recently. No, I did not buy it. I sat in the bookstore and flipped through it to see if it what was worth buying. Even though I didn’t buy it (I know, shame on me), I was happy to see a number of advertisements featuring natural hair. Let me just say one thing, though. I am happy to see positive representations of natural hair in the media. Since I’m new to documenting this trend, it’s hard for me to say exactly what represents a negative representation.
I’ll say this, it’s like porn: I know it when I see it.
That being said, here is a picture of the McDonald’s advertisement that featured a natural hair model.
Think about this: What do you think is a negative representation of natural hair? Is there such a thing? Does it depend on the product being advertised? Or the company advertising the product?
I don’t know about you, but I like change. Change is good, when it’s for the better. Keeping that in mind, I’m announcing a new focus for my blog. Natural hair in the media!
This is an interesting topic that I don’t think many people are exploring. One day recently, I picked up a magazine and noticed a McDonald’s advertisement with a beautiful natural featured. I was so excited to see it. Once I saw that, I started noticing more and more ads with naturals in them.
So, this leads me to my change and evolution. Naturalhairedfoodie will be changing! I am going to start small and make my way towards bigger things. For now, I will begin by showcasing online and magazine advertisements that feature naturals. If you see a similar advertisement, take a picture and share it, or send me a link!
I’m going to start with an advertisement that just popped up while I was listening to my Mint Condition radio station on Pandora. Here is a Hillshire Farms advertisement featuring a beautiful brown-skinned natural! Rock on, Naturals!